Old Ion Commercial

This ad is definitely meant to represent the resistance to grow up. However, I think it uses the classic image of of being on a roadtrip with friends to communicate that. They appear to be out west, which one can tell from the landscape, and I think that this can be an automatic image created when thinking of a roadtrip in our country--going westward. They are also all in this car together experiencing strange new things. Finally, when they turn around at the the "old age" sign, it is representative of how many times no one wants the roadtrip to stop, that we can escape real life forever and keep on having fun.